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Customer Retention Calculator

Measure how effectively your business retains customers over a specific period, calculate churn, and analyze repeat purchase behavior.

During the same period

Formula: CRR = ((End - New) / Start) × 100

Retention Rate

85.0%

850 out of 1000 retained

Churn Rate

15.0%

150 customers lost

Net Customer Growth

+50 customers

Growth %

+5.0%